Radarworks Acquires Ion Marketing; Expands New York Presence
24 Oct 2014 | 12:51 pm
Radarworks, a leading integrated marketing agency, today announced the acquisition of Ion Marketing, a full service experiential, sponsorship, promotions and entertainment agency based in New York.
How to Diagnose and Cure 9 Major Content Marketing Problems by @CopyPress
24 Oct 2014 | 9:42 am
Are your content marketing efforts in good health? Most mistakes people make with content marketing are totally avoidable. Let’s look at how to avoid the most common problems. Symptom 1: No Steering Wheel, No Focus Using content marketing without a strategy is like trying to drive a car without a steering wheel – you will get nowhere fast. If you’re not sure who you’re creating content for and ...
Quad/Graphics to Spotlight Proven Marketing Strategies at 2014 Direct Marketing Association Annual Conference
24 Oct 2014 | 9:03 am
Quad/Graphics, a leading direct marketing provider with expertise in the retail, healthcare, financial, and insurance verticals, announced today it will offer unique expert insights on direct mail and digital integration during its “Take Ten” Speaker Series at the Direct Marketing Association’s DMA2014 Conference & Exhibition.
Yardi Innovates Multifamily Marketing with New RENTCafé Features
23 Oct 2014 | 4:18 pm
New capabilities for text payments, Instagram integration and advanced corporate apartment searches available through RENTCafé™ can help multifamily property managers attract more leads and boost resident retention.
Industry Research Awards Eight Financial Services Firms for Digital Marketing and Media Excellence in 2014
23 Oct 2014 | 2:11 pm
The annual Digital Marketing of Financial Services research initiative, conducted by Brand New Media and Northwestern University’s graduate program in Integrated Marketing Communications, has identified eight financial services firms as leading the industry in digital marketing and media for 2014.
Square 2 Marketing Makes A Bold Move To Dominate Inbound
23 Oct 2014 | 1:40 pm
The world’s leading inbound marketing and inbound sales agency just got savvier. The acquisition of web design and development firm Savvy Panda enables Square 2 Marketing to offer
Coke names new marketing chief amid struggles
23 Oct 2014 | 10:33 am
Coca-Cola is replacing its chief marketing officer as the world's biggest beverage maker fights to boost flat soda sales. The Atlanta-based company says Marcos De Quinto, a company veteran, will replace ...
mCordis Launches First Industry-Accredited Professional Qualification in Mobile Marketing
23 Oct 2014 | 8:18 am
mCordis, a leader in mobile marketing education and strategic services, today announced the mCordis Professional Award in Mobile Marketing, the first accredited professional qualif
Progress Appoints Melissa Puls to Chief Marketing Officer
23 Oct 2014 | 7:30 am
Progress , announced today the appointment of Melissa Puls to chief marketing officer , effective October 20, 2014. As CMO, Puls will oversee all aspects of the company’s marketing operations and communications strategy.
Stepping up marketing and communications in support of growth and transformation
22 Oct 2014 | 3:31 am
New Marketing & Communications function created to support business growth, build brand and company transformation Helena Norrman appointed Chief Marketing and Communications Officer and Senior Vice President ...
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